Hagerty UK appoints specialist agency to turbocharge events

Hagerty continuously strives to bring exciting new initiatives to the UK enthusiast sector, particularly within its range of unique events which includes The Hagerty Hill Climb, RADwood and the world-famous Festival of the Unexceptional.

Today Hagerty announces the appointment of specialist agency The Foundry Project, a team of event experts primed to take Hagerty UK enthusiast experiences to the next level. 

The Foundry Project has over two decades experience in creating, running, and refining some of the UK’s most iconic automotive and motorcycle shows including Classic & Retro Car Revival, Classic & Performance Car Spectacular, Classic American Stars & Stripes, The Classic Motorcycle Mechanics Show and the International Classic MotorCycle show.

Charlotte Moseley, Senior Manager Hagerty UK Marketing and Membership, said. “The Foundry Project has extensive experience across the classic car, motorcycling and festival sectors. With a proven track record and industry insight, they will further enhance our award-winning events programme, including the ever-popular Festival of the Unexceptional I look forward to announcing our 2026 show additions and new enhancements very soon.“

Charlotte Park, Marketing Director, at The Foundry Project added, “We’re delighted to partner with Hagerty UK, bringing a fresh wave of creativity and expertise to its already iconic event programme. We are passionate about celebrating automotive culture in all its forms, and together with Hagerty, we aim to deliver even more engaging and immersive experiences for their audiences.”

Hagerty UK also hosts a popular series of Hangout cars and coffee events at its Bicester Heritage Clubhouse, a range of driving tours available through the Hagerty Drivers Club and curated event experiences at every Bicester Motion Scramble.

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